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What's new on Agriface: a Pouch wallet, Regular Baskets, and six Indian languages

Agriface Team

Product

18 July 2026

4 min read

Agriface started as a place to bid on a single batch of produce. The latest release adds four things that came directly from watching how farmers, buyers, and riders were actually using it: a prepaid wallet for buyers, a way to sell the same thing on repeat without re-listing it, a bulk workflow for sellers whose buyer list outgrew one-bid-at-a-time, and — the change most requested — the whole app in five Indian languages besides English.

A Pouch wallet for buyers

Every buyer now has a Pouch — a prepaid balance, topped up through Razorpay, that sits ready for the next bid. You top it up once instead of re-entering payment details every time a bid gets confirmed, and the same balance covers subscription cycles automatically.

It's kept entirely separate from a farmer's earnings wallet: a Pouch is money going out to buy produce, an earnings wallet is money coming in from selling it. The two never mix, and both keep a full running history of every transaction.

Regular Baskets: subscribe once, not every day

Not every harvest is a one-time sale. A dairy farmer sells the same quantity of milk most mornings. A vegetable grower often has a standing weekly order for the same few households. Listing that as a fresh batch and waiting for a fresh bid, every single day, is exactly the kind of repetitive busywork software should remove.

A Regular Basket lets a farmer attach a recurring schedule to a product — daily, weekly, or any custom interval — with a fixed quantity and price per cycle. A buyer subscribes once. From there:

  • Each cycle bills automatically from the buyer's Pouch wallet
  • A delivery is booked for that cycle the same way a one-off order would be
  • If the Pouch balance is short, that cycle is skipped and the buyer is notified — never a silent retry or a surprise charge
  • The buyer can pause or cancel the subscription at any time, with no call or message required

Order Counter: built for the seller with real volume

A one-bid-at-a-time confirm screen works fine for a handful of daily orders. It stops working once a farmer has real volume — dozens of buyers, a mix of one-off bids and subscription cycles, all needing a decision. The Order Counter is the answer: every pending bid and every pending delivery for a seller's batches, one-off and recurring alike, aggregated into a single screen with bulk-confirm and bulk-mark-delivered actions.

Selling is a choice, not a signup step

Alongside these, the account model changed shape. Every person who joins Agriface now starts as a general marketplace member — able to browse nearby farms, follow the ones they like, and buy, the same way they would on any community app. Adding a farm profile and turning on Enable Sales is a deliberate, later step, done from Settings whenever someone actually wants to start listing produce. Nobody is forced to declare themselves a seller just to look around.

The app now speaks Tamil, Hindi, Telugu, Kannada, and Malayalam

The single change most requested by the farmers and riders actually using Agriface in the field was language. English fluency has nothing to do with whether someone grows good produce or drives a reliable delivery route, and it shouldn't be a precondition for using the app that helps them sell or deliver it.

The first thing anyone sees on a new install is a language picker — each option written in its own script, so it's recognizable without needing to already read another language first. That choice applies across every screen for every role, and it isn't locked in: it's one tap away from Settings, any time, for as long as the account exists.

We built this the way we build everything else here: translated deliberately, screen by screen, not machine-guessed at runtime. If a phrase reads oddly in Kannada, that's a bug we want reported, not a disclaimer we want to hide behind.

What this adds up to

Individually, a wallet, a subscription model, a bulk-order screen, and a language picker are four separate features. Together, they're the same idea applied four times: remove a step that shouldn't have existed in the first place — re-entering a card, re-listing a repeat sale, confirming one bid at a time, or reading in a language that was never yours to begin with.

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